Top 12 BigCommerce Apps That Help Convert More Customers In 2021

eCommerce store entrepreneurs may use platforms like BigCommerce to quickly construct their stores and profit. And, though BigCommerce can’t provide every function, they do integrate with a lot of apps, so your options are truly limitless.

We’ll go over the greatest (and most important) BigCommerce applications in this article to help you increase your eCommerce revenue and convert more clients.

1. Constant Contact

Having an email list is crucial for any eCommerce store. At the core level, it lets you contact your customers (and potential customers) over and over again. You can send them information about new inventory, a big upcoming sale, or even blog posts and news articles about your company.

With Constant Contact, you can create any kind of email you wish with an easy drag and drop builder. They also have pre-made templates if you don’t have time to design the emails yourself. And, you can set up automated emails so you never forget to reach out.

Key Features:

• Award-winning customer support
• Tools, resources, and advice for beginners from real experts
• 100+ easily customizable email templates optimized for mobile
• Real-time reporting and analytics so you know what emails work best
• Collect email addresses from your store, Facebook, through mobile, or wherever you want
• An intuitive dashboard that makes it easy to organize your email list

The integration of Constant Contact with BigCommerce is free. However, Constant Contact offers 2 plans:

• Email: from $20/month
• Email Plus: from $45/month

Each of these plans offers a lot of features, however, as you can imagine the Email Plus plan offers the most. Extra features include A/B testing, automated messages by behavior, dynamic content, and more.

2. Cartio

Cartio is a cart management app on the BigCommerce Marketplace. It enables you to fully control your customers’ cart. With Cartio, you can:

• View carts of a customer or a guest
• View active carts
• Modify the cart by adding or removing products
• Create order out of a cart
• Block spamming or unwanted shoppers

App Features

View and control carts

Explore what your customers have in their shopping bags. You can even help your customers prepare their items before reaching the checkout screen.

Create orders out of carts

A customer is getting trouble with checkout? The App eases the pain by allowing you to create an order with the customer’s current cart and collect the payment at a later time.

Block spammers, bot crawlers and unfriendly shoppers

Cartio can help you stop any visitors from buying products on your store. You can block them by IP address, emails or countries. Once they start adding items, the App will detect and delete their carts so that they can not reach the checkout page.

3. LiveChat

How many times have you sent a message to a company’s support account only to never get a response? Frustrating, right? That’s why your site’s visitors will appreciate a live chat option to get their questions answered quickly.

LiveChat is not only a quick way to help customers on your website, but it also boosts conversion rates. In fact, visitors who engage in a live chat with you are 6.3 times more likely to finish their purchase.

Related Content: Live Chat Best Practices: How to Streamline Customer Service

Being instantly available to answer your customers’ questions is crucial, especially when it’s so easy to hit the back button and go to a competitor.

As an eCommerce site owner, the majority of questions you get will be questions shoppers are asking to help them decide if they want to buy from you. So, the sooner you can answer them, while they’re still in the buying stage, the more likely they’ll end up buying on the spot.

Key Features:

• See what customers are typing, even if they never click send
• Transfer chats between agents when necessary
• Block rude visitors with the visitor banning feature
• Be in the know with delivery statuses
• Filesharing

LiveChat has a recurring fee of $16/month and no upfront fees. You can also use the free trial to see if you like it before paying.

And, if you’re looking for a live chat solution that’s a bit simpler, Telegram Live Chat by Elfsight might do the trick. Or, check out our list of the best live chat tools.

4. TrustPulse

Like Yotpo, TrustPulse is an app to implement social proof into your online store. Reviews are a great way to comfort the user and help with the buying decision, but sometimes it takes a little bit more to convince them. That’s where TrustPulse shines.

Key Features:

• Show a live stream of any real-time event
• Show how many people are taking action within a given period of time
• Advanced targeting rules and timing control to show notifications to the right people at the right time
• Analytics to see which page is doing best

Sometimes little things can create such a big difference. BigCommerce said adding small details like real-time site activity can boost conversions by 40%-80%.

Trustpulse definitely offers the details that go a long way in increasing sales.

Integrating TrustPulse with BigCommerce is free. TrustPulse plans are extremely affordable (starting at $4/month) and all offer 14-day free trials. They even have a free plan if you get 500 sessions per month or less.

5. QuickBooks Online

QuickBooks Online is the preferred accounting software for most entrepreneurs and eCommerce site owners.

Bookkeeping is a task that either takes a tedious amount of time to do yourself or costs a lot of money to have someone do it for you.

Instead of hiring a daily or weekly bookkeeper, you can integrate the Quickbooks app with your BigCommerce store, let it run in the background, and send all the data to your accountant during tax season.

Key Features:

• Manage sales and income in QuickBooks by creating invoices to track sales by customer
• QuickBooks automatically keeps track of your bills and expenses by connecting your bank and credit card accounts
• Access to reports like profit and loss report, balance sheet report, and statement of cash flows
• QuickBooks has its own payroll function that can automatically calculate and run payroll as often as you need it
• Automatic tracking and updating of delivery as you enter transactions
• Management of accounting and taxes
• Take online payments
• Capture expense receipts with just a picture

Quickbooks Online is fast to install and set up. If you use QuickBooks Online with Quickbooks Payments, you’ll also be able to connect your business bank accounts and credit cards to sync up with the software.

The QuickBooks app is free to integrate. Quickbooks Online plans vary from $15/month for the Simple Start Plan up to $31/month for the Plus Plan.

6. Yotpo Reviews

Social proof is a hugely influential factor in buyer’s decisions. All businesses need to include some social proof tactics in their marketing strategy to build brand awareness, drive more traffic, and boost sales.

One of the best forms of social proof is customer reviews. Did you know that 92% of people look for recommendations from other customers before buying a product?

Key Features:

• Commenting to create an engaged community
• Community Q&A
• Reliable support system for those just starting out
• Marketing features including social media ads, review generation, retention, marketing, and SEO functionalities
• Customer reviews can be generated easily from any device using in-mail forms
• Algorithms to show the right products to the right people

Yotpo offers a free package, but the premium package includes a lot of essential features like user-generated photos, social curation, coupons, and community Q&A. Pricing is based on your monthly traffic volume, products, and domains.

7. ShipStation

It’s essential for eCommerce stores to have a sound shipping system to get orders out to customers as reliably and as quickly as possible.

ShipStation is a leading web-based shipping software that helps your eCommerce store do precisely that.

Key Features:

• Custom branding on packing slips, shipping labels, and shipping confirmation emails
• Discounted rates on couriers like USPS, FedEx, and DHL
• Features like automation, batch printing, cloud-based and mobile shipping, dashboards and interfaces
• Automatic order retrieval from multiple shipping channels
• Custom email confirmations and tracking information

And, exclusively for BigCommerce merchants, you’ll receive up to 50 shipments per month for free, which includes a free USPS postage account with hugely discounted rates. Any international users on this free account will have access to Royal Mail, Canada Post, Australia Post, and other couriers.

ShipStation plans start at $9/month.

8. Facebook Ads Extension

Advertising on Facebook opens your business up to a platform with billions of users and it’s one of the easiest ways to reach a large number of people almost instantly. Even if you’re not converting people right away, it’s a great way to create brand awareness.

Using the Facebook Ads Extension helps your business get existing customers to come back to your site, find new customers, and increase sales for your online store. If you set up the Facebook pixel, you can use Facebook retargeting to further optimize your ads, and really fine-tune your audience. In turn, you’ll see higher conversions and lower ad spend.

Key Features:

• Connect your product catalog to Facebook to create dynamic ads with product listings
• Extensive reporting feature for the full scope of sales and revenue from Facebook Ads
• Remarket your audience by showing them ads after they’ve visited your site

This BigCommerce App has no upfront costs.

9. OptinMonster

If you want to get an email list going, you’re going to need a BigCommerce app to help you capture those emails in the first place.

Creating optins that both look nice and are high converting can take a ton of time. That’s where a tool like OptinMonster comes in.

Key Features:

• Easy to use drag and drop interface to create beautiful campaigns
• Reporting and statistics to keep your performance on-track
• Real-time event tracking for purchases, demo registrations, email signups, and more
• Exit-intent technology to trigger an optin when the customer is about to leave
• Variety of popups including fullscreen welcome mats and countdown timers
• A/B testing so you can use the best-performing campaign

OptinMonster’s features help eCommerce businesses reduce cart abandonment, grow their email lists, and help with onsite retargeting.

OptinMonster connects with all the best email marketing services and is the perfect combination for building a customer and pre-customer database.

Integration between OptinMonster and BigCommerce is free. OptinMonster has 4 plans to choose from. The Basic Plan costs $19/month, and the most advanced plan costs $99/month.

10. Optimizely

Does changing the color of your “buy here” button make people click it more often? Will the new redesign make it easier for people to reach the checkout page? Should you change the call to action from “Buy Now” to “Finish Purchase” or leave it as is?

Without an A/B testing tool like Optimizely, any changes to your site are a shot in the dark.

Optimizely is a great BigCommerce app that lets eCommerce owners test out different hypotheses and make concrete conversion rate optimization decisions. When you implement different ideas, you’re able to see the results that the change brings.

But Optimizely is more than just a platform for experimentation. It’s also a user experience optimization tool.

Key Features:

• A/B testing
• Detailed analytics with performance and conversion metrics for each test
• Personalized campaigns
• Advanced program management

Testing out different ideas and seeing what works best is in your customers’ best interests. Nobody likes getting confused and frustrated about how to navigate a website.

Using Optimizely can help you discover the clearest and most straightforward path to get people from where they are to where they need to be.

Plans and pricing are customized to match your company’s needs. Contact them directly for a quote.

11. Conversio

Many retailers underestimate how relevant transactional emails are, and therefore miss the chance to market other products and make more sales.

Receipts are an excellent way to sell more products, and Conversio is a great tool to help you with this.

Key Features:

• Fully customizable receipts that match the design of your online store
• Automatically send receipts after each purchase
• Easily send follow up and abandoned shopping cart emails
• Simple “what you see is what you get” text editor
• Google Analytics tracking

The Conversio app for BigCommerce costs $19/month. However, you do get a free 30-day trial.

Plans at Conversio are based on how many contacts you have. For example, it costs $20/month for 0-500 contacts and $850/month for 200,000-250,000 contacts.

12. Price Lists Import & Export

Price Lists Import & Export lets you offer different pricing levels by customer type. For example, you might decide to show retail pricing to regular visitors but bulk pricing to larger vendors.

If you already use price lists, you’ll know that editing the entire file line by line can take a ton of time.

Key Features:

• Allows you to make bulk edits to your pricing lists
• Make new price lists quickly with a template download

Price Lists Import & Export is a simple tool that not everyone using BigCommerce needs. However, it’s a huge time saver for store owners offering variable pricing on their websites.

The app download comes with a 7-day trial.

Conclusion

In the end, the apps you choose to use on your BigCommerce site depend on who your audience is, what kind of eCommerce business you have, and what kind of apps you’re already using.

These BigCommerce apps can be enormously helpful with converting more customers, saving you time, and possibly even saving you money (since you won’t be hiring outside developers).